trasformacion digital 360 virtual

Digital Transformation in 2020

According to this year’s 2020 survey on digital transformation, 4,300 companies worldwide have had to accelerate the incorporation of technology into their business processes.

Many companies were forced to spend more of their budget on developing and incorporating technology processes into their daily lives to stay in business and close the competitive gap.

The obligation to stay at home has been the golden opportunity for those companies that already had processes implemented in the productive, administrative or commercial area in electronic media.

Those that had physical stores and manual or antiquated processes,

have had to initiate the switch to digital mechanisms in less than six months, thanks to customers turning to the web for all kinds of needs.

Today it is possible to buy everything from food and beverages to entertainment,

passing through vehicles in many cities around the world, which was unthinkable until recently due to the low level of banking penetration of its citizens.

Until before the pandemic, many managers preferred to see their staff sitting in the office to “know” if they were working,

although they seemed to be doing so, and the better-than-expected results six months later proved that it is more effective at home.

It has been a challenge for employees to juggle home life with children’s distance learning and work assignments because they do not all happen in continuous stretches,

Rather, they are interspersed throughout the day.

However, it has become a reality for both managers and employees that it is possible to

80% of companies have accelerated or started their Digital Transformation process.

With the move to the digital world, security gaps have opened up, so the first priority has been to strengthen protection systems;

the second priority is to provide employees with the tools they need to work from home.

The third and fourth are to implement telediagnostic tools and supply chains appropriate to their market and product, such as those developed for tablets and virtual and augmented reality headsets with Industry 4.0 tools.

Fifth, all these developments must improve the User Experience (UX) and Employee Experience (UE) right,

to improve speed of entry, product quality, logistics efficiency and information retrieval.

When Augmented Reality and Virtual Reality technologies are applied, it is possible to increase the rate of adherence to knowledge,

reduce accidents and fatalities in hazardous environments and reduce the costs of moving and stopping machinery.

What are the enablers of Digital Transformation due to the pandemic?

In transformation processes, the priority is to have leaders who promote the use of digital tools and allocate budgets to it, to create digital culture throughout the company.

Then you need to have an efficient remote workforce,

to adopt the agile methodologies of “get it wrong early and solve it fast”.

instead of developing long projects with uncertain results.

Finally, you need to have the right skills and for that you need to have the right training and collaboration tools.

For this, there are collaborative tools such as meetings in virtual worlds where you can share from a corporate presentation to virtual prototypes in which the whole team can take action.

How will the transformation process be carried out today?

Investment must first be made in developing digital skills to grow human talent, then mechanisms must be established to share information across all areas.

This is followed by the integration of digital objectives and finally, playful vehicles to teach through “gamification” must be developed,

as is done in training with virtual reality goggles.

Now companies have understood that working at home and telecommuting are possible.

Before the pandemic, about 26% of employees worked remotely and today more than 52% telecommute and work at home.

This involves equipping staff with immersive and collaborative digital tools to foster concentration,

the distribution of knowledge and the integration of people and areas for the development of projects.

One such tool is TwoReality’s Virtual Involve, which was designed for this business goal of integration, focus, collaboration and ubiquity.

New digital sales channels are opening up

77% of companies had to open new digital sales channels to reach their target audience that previously shopped in physical stores;

Here it is possible to simulate the object to be purchased in the environment in which it will be used, by means of an Augmented Reality simulation.

360º e-commerce sites have been designed for them,

The immersive and even with the participation of an advisor from inside the tool, which allows a “visit” to the store, just as it would happen in real life;

with access to 3D views of products and detailed information that is not even available in physical stores.

TwoReality supports the Transformation processes.

At TwoReality we have known and implemented these tools for more than 10 years,

in all sectors of the economy, with high returns on investment, reduced training travel expenses,

The company has been able to expand its frontiers without leaving home, making it easier for the commercial sector to reach its target audience in a better way than ever before.

From TwoReality we continue to create the best content and applications for different devices. Tell us about your project.