We have always said that music has the ability to separate us from reality and to transport us to unknown places, longed-for, past times and eras that marked us in one way or another.
Every song represents something to the listener and sometimes we tend to create mental scenarios to the beat of the melody.
Chances are that you have also done it on certain occasions: you have started playing your favorite song and imagined a situation or scene according to the lyrics and the message conveyed by the music. You let yourself go and little by little you find yourself in a universe that is no longer the real one, but one of your own emotions. Although the lyrics and the accompanying video offer specific information, we can’t help but interpret it in our own way and change something or other. After all, we don’t all appreciate things in the same way, for everyone it’s different. But can you imagine being the protagonist of the videoclip of your favorite song? On a stage created by you or a product of your imagination? Being next to your favorite artist while he/she gives a live concert? Well, nowadays, thanks to virtual reality, this is not only possible but easy. Everything is due to a series of applications that, with the help of glasses and virtual reality music cases, allow the user to be part of the songs of their choice, and enter them through the environment of their choice.
In this way the person takes total control over the environment in which he/she wishes to enjoy the music, whether it is in an unknown dimension or a relaxing beach in The Bahamas. Everything will depend on your imagination, tastes and preferences. Just as music is closely linked to feelings, it is important that it ceases to be something purely flat. The main idea of the inclusion of virtual reality music in the music industry is that both users and artists are connected in a total way, through new experiences. With this new type of platforms and applications, the user is allowed to enter the world of music and feel it in a much more vivid and real way. Music is not only something we listen to, but we also feel it.
Various modalities
One way to enjoy this immersive experience to the fullest is through live streaming, either of a musical concert, events (such as Coachella, Lollapalooza, etc.) or a television program that happens at the time. Another way is with video clips that have been made using the chroma key technique, where everything that has been requested by the artist in question is recreated and the user only observes the environment as a spectator.
Although in some cases performers may view this new way of selling their music with suspicion, most agree that it is an innovative idea and that in the end it is better to resign oneself to it and try to take advantage of the situation. Although mixed or virtual reality has a tangible and greater popularity in the world of leisure and entertainment, it is impossible to deny that it is also present in the music industry. Music will always be that element that sets off the alarms of creativity in the world of virtual reality music, but in this case the most imperative will be to create high quality content that pleases the majority. While it is true that there are already several applications and platforms that offer users to enjoy music at a new level, TwoReality is an agency that is responsible for the development of virtual reality based on your tastes. In TwoReality we are specialists in creating unique content, ideal to enjoy with the latest and best technology devices, such as augmented reality glasses and helmets Oculus Rift and Samsung Gear. Our team is fully trained to record or create content in three dimensions (3D), 360º videos, among others. If you are looking for a truly immersive experience, TwoReality is your best option.
From TwoReality we continue to create the best content and applications for different devices. Tell us about your project.