Samsung bets on Virtual Reality

The biggest and most important brands in the technology space are currently developing different devices to enhance users’ virtual world experiences.

And the fact is that virtual reality is nowadays, people can enjoy unparalleled moments through 3D and 360-degree videos of any occasion and place.

Our agency TwoReality is dedicated to create all possible 3D content and 360-degree videos so that people can archive unique moments. The development of these technologies by virtual reality agencies such as Tworeality gives people the opportunity to have access to this incredible technology that seems to be more and more present in the real world every day. These contents can be enjoyed by having at hand the accessories and devices that allow virtual reality to be enjoyed optimally and in the best quality, in order to have virtual experiences that are increasingly real. For example, the great company Samsung is dedicated to the production of these virtual reality gadgets. Just now it has just announced that it will release an AR (Augmented Reality) headset the size of Microsoft’s HoloLens line, as reported by Samsung’s vice president, Dr. Sung-Hoon Hong at the Virtual Reality Summit in San Diego. This VR headset created by Samsung, like its Gear VR Samsung, is designed to immerse users in a completely virtual universe. But beyond that, these headsets are capable of creating much more of a so-called “mixed reality” experience by putting all sorts of virtual images and elements around people’s eyes so they can observe the real world in their environment. Hong gave the popular Pokemon Go game as an example, saying that individuals using this game will be able to put on their VR headsets and look around for characters and if they observe one of the game’s figures in a real tree, players can walk up to it, remove the real branches and grab the pokemon.

It’s like the fusion between digital and reality.

Apparently, these augmented reality headsets designed by Samsung will be on public display next February at the Mobile World Congress in Barcelona, however there is still no information about the name of the device and who could be its partners. What is certain is that this is indicating that Samsung has begun to bet heavily on what will be in the future the dimensions of virtual reality. However, the big company Samsung is not the only one that is now working towards these new technologies, as Microsoft has also been developing in the field of mixed realities, making it a fundamental point in the latest update of Windows 10 Creators that will appear next year. It is also working with other companies such as HP, Lenovo, Acer, Dell and Asus to create a $299 headset for its users. Although Samsung’s vice president spoke about augmented reality, it seems that virtual reality is the one that is setting the tone in the South Korean company and in all its upcoming plans. Hong also commented that Samsung is developing what will be a new version of the Samsung Gear VR -which is about VR glasses-, which will be presented in a not so distant time. We can see that the great interest and constant investments and efforts in the development of new materials for the virtual reality world are setting the direction for what will be the near future of the technology. Virtual reality is a growing technology that is making inroads into many areas of life today.

It seems that in the coming years virtual experiences will become more and more real and people will be able to have at hand endless opportunities in this universe.

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